A friend of…

Your brand was built with vision and care—and the experience you deliver to your community and customers deserves a creative partner who understands that vision and helps bring it to life.

At A Better Way Creative, everything we do is rooted in thoughtful strategy, meaningful storytelling, and neighborhood connection. We don’t just create content—we design experiences and programs that reflect your brand’s identity, values, and place within the community, weaving together the stories of your space with the spirit of the neighborhood.

Through curated activations, elevated visuals, and authentic narratives, we help you connect with the people who matter most—residents, guests, and neighbors—cultivating trust, loyalty, and a true sense of belonging that transforms everyday interactions into lasting memories.

What is “A Friend of…”?

A Friend of… is A Better Way Creative’s signature offering—a long-term partnership designed to nurture your brand’s visibility, purpose, and growth.

Rather than a standard package, it’s a flexible and collaborative relationship that adapts to your needs. You select the services that align with your goals, while we bring ongoing creative support, consistency, and a deep understanding of your brand’s vision and values.

From storytelling to neighborhood activations, from compelling visuals to community touchpoints, we design ways for your brand to connect with people on an emotional level—so customers and guests don’t just recognize your brand, they develop a lasting sense of connection and belonging.

Services

(Select what fits, add what grows with you)

  • Brand Ambassadorship

  • Content Creation

  • Social Media Management

  • Community Engagement

  • Local Partnerships & Collabs

  • Neighborhood Guide Creation

  • Guest Experience Design

  • Activations & Event Production

  • Program & Campaign Development

  • Influencer/Creator Outreach

  • Onboarding & Gifting Strategy

  • Custom Brand Storytelling

  • Seasonal Strategy & Launch Support

  • Long-Term Creative Direction

Interior of a modern cafe with a green counter, patterned tile floor, hanging spherical light fixtures, and seating area with black and white chairs. There is a large white vase with dried flowers on the counter, and a wall with shelves holding vario
storefront of Air Mail, a brick building with a white bicycle and a basket of pink flowers outside, and a brown awning with "Air Mail" and a plane logo above the entrance.
Coffee shop counter with three wooden barstools, a woman preparing drinks, assorted coffee supplies, and a menu on the wall.
Display of colorful ceramic vases, planters, and decorative objects on wooden shelves.
Interior of a modern restaurant or cafe with wooden floors, white brick walls, and a bar area with wine bottles. There are two paintings of tropical leaves on the wall, a window with a view outside, and tables set with glasses and utensils.
Coffee shop counter with a light green front, menu boards on white wall, sunlight streaming through large window, and white globe ceiling lights.
Interior of a modern cafe with a woman standing behind a counter, displaying framed photos and artworks on the wall, and books on a rustic wooden table in the foreground.
Inside a stylish restaurant with set tables, a bar in the background, large potted plants, and hanging light fixtures.
Inside a coffee shop with a barista behind the counter. The counter has a blue La Marzocco espresso machine, disposable cups stacked on top, two grinders with coffee beans, and assorted baked goods.
A bedroom with a wooden window to the left, sunlight creating square shadow patterns on the beige wall, a framed line art of two hands on the wall, a white bed with rumpled sheets, a nightstand with a book and a black and gold desk lamp, and a beige
Jewelry display with necklaces and earrings in a boutique, featuring a mannequin bust with layered necklaces, a glass vase with dried flowers, and jewelry on fabric pads, all housed in a wooden display case.
Elegant room with ornate wood-paneled ceiling, large white pendant light, tall bookshelves filled with books, two men sitting on armchairs, a patterned ottoman, a round wooden table with a floral arrangement, and large windows letting in natural ligh
Inside a vintage clothing store with racks of colorful clothes, a person with headphones is managing a DJ turntable, and shoppers browse through apparel and accessories.
Interior of a cozy cafe or dining area with a wooden table surrounded by various colorful chairs, a large window with a street view, a brick wall with a modern abstract tapestry, and two white pendant lights hanging from the ceiling.
Interior of a modern restaurant with wooden tables, white chairs, pendant lighting, large windows, and a view of parked cars outside.
Interior of a cozy cafe with a woman standing at the counter, wooden tables and chairs, potted plants, shelves with bottles, and warm natural lighting.
Cafe ordering counter with cakes and pastries, menu boards overhead, and decorative plants behind the counter.
Interior of a coffee shop with a wooden countertop, bar stools, and a boat-shaped wooden shelf filled with coffee products, decorative items, and a small barrel.
Interior view of a cozy restaurant with pink wall paneling, chandeliers, a long green upholstered bench, wooden chairs, and a white brick wall with decorative mirrors and framed pictures.
Interior of a cozy room with large windows, a wood stove, a large indoor plant, a wooden bench, three modern chairs, and a cowhide rug.
A person behind a wooden counter in a minimalist shop with white brick walls, colorful t-shirts hanging on the wall, magazines on the counter, and a large window with plants inside.
Inside a stylish restaurant with green velvet chairs, white marble tables, small table lamps, and large windows with dark green curtains overlooking a city street.
Front of a small Italian restaurant called Pasta Louise with an orange striped awning, outdoor white tables and chairs, and potted plants outside. The restaurant has a brick facade with two black hanging lights and the street number 1114.
Interior of a bar with a curved wooden counter, green velvet barstools, shelves of liquor bottles, warm lighting, and a tiled floor.
Decorated interior of a cafe or lounge with large windows, pink and white seating, small tables, wall decor, and a sign that says 'Elevators'.
Interior of a restaurant with wooden ceiling, abstract wall art, tables set with black cups, and wooden chairs. Green plants are in the foreground.
Cozy, stylish interior of a café or lounge featuring a wooden floor, round tables with stools, a window with exposed brick outside, and warm lighting. The decor includes books on shelves under a black countertop, a plant, and a small, unique mirror o
Jewelry display inside a boutique with wooden and glass cases, jewelry on bust stands, decorative plants, and large windows letting in natural light.
Inside a vintage clothing store with racks of clothing, shoes, and accessories, including handbags and hats, with sunlight filtering through a skylight and a sign that reads 'YEA' in the background.
Interior of a modern furniture store, featuring a variety of chairs, tables, shelving, and hanging pendant lights with a white brick wall background.
Empty restaurant table with plates, glasses, forks, and napkins near a window, with a brick wall and street scene outside.
Interior of a flower shop with various potted plants, flowers, and decorative items. A dog wearing a jacket stands on the tiled floor near the center.
Two white scooters parked on a city sidewalk in front of a green-brick storefront with neon signs, and pedestrians walking along the street on a sunny day.

Contact Us

Interested in working together? Fill out some info, and we will be in touch shortly. We’re so excited to connect with you!

A Better Way

Creative Agency | Community Builder | Experience Studio


A Better Way is more than a creative agency—it’s a love letter to small businesses, neighborhood culture, and the kind of community that grows through care, creativity, and meaningful connection.

Based in Brooklyn and guided by intentionality, we partner with local entrepreneurs, makers, creators, and experience-driven brands to bring their visions to life through elevated aesthetics, mindful storytelling, and soulfully curated moments. We believe that when small businesses thrive, entire communities flourish.

From cozy cafés and independent shops to local wellness providers and community creatives, we curate collaborations that support neighborhood economies while offering residents and guests a deeper, more personal experience. Whether it’s crafting welcome guides that spotlight hidden gems, producing on-site events with local vendors, or developing ongoing partnerships that bring the spirit of the street inside, we transform buildings into vibrant community hubs and ensure small businesses are an integral part of the story.

Every detail is curated. Every collaboration is intentional.
Because we know the most impactful work is done at the intersection of beauty, purpose, and belonging.

This is creative work with heart.
This is community, thoughtfully curated.
This is A Better Way.